Brand proposal based on a simple, a clean aesthetic with minimal ornamentation.

Billboard

Brand proposal based on a simple, a clean aesthetic with minimal ornamentation.

A new logotype and identity system. The pinwheel symbolizes their four values as both independent and interdependent, much like the relationship of people and their healthcare provider.

unknown date & time

I wanted to create a book of my passions: photography, typography, and poetry. A friend and I provided the content while I designed the layout, set the type, and prepped-for-print. The inside text needed to be legible as it was reversed and would go through compression via Blurb. Cover: Akkurat. Inside: Gotham & Mercury Text G1.

Purchase HERE.

Jay Larson Design
Jay Larson Design
Jay Larson Design

Problem: Visability
Solution: Web site & Print Materials
Results: TBD

I wanted a balance of content and form for my brand. To show my passion of typography, I stuck with only type, a grid, and only a hint of ornament. My goal is to showcase my work and exude confidence while still being aesthetically pleasant.

Jay Larson Design
Jay Larson Design
Jay Larson Design

Again, an early representation of my passion. Here is a small collection of poetry, photos, and illustrations. Simple 8"x8" book saddle-stitched. I set the type, art directed and designed the project.

Jay Larson Design
Jay Larson Design
Jay Larson Design

Every poet needs a cover for their collections of poems.

Mock interview series,
part 1: Depression.

Mock interview series,
part 2: Schitzophrenia.